Insights, success factors and best practice in B2C and B2B
Influencer marketing has long made the leap from niche discipline to integral component of the marketing mix, with companies investing ever greater budgets in influencer campaigns. Influencer marketing also offers considerable potential in the B2B segment. Harness it now!
The Statista Influencer Marketing Compass …
- … provides you with valuable insights into current studies and best-practice cases: where does influencer marketing now stand in a B2C/B2B comparison?
- … introduces you to analysis tools for calculating the return on investment of your influencer marketing campaigns.
- … reveals seven golden rules for launching your influencer marketing activities.
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June 20, 2024
Marketing Tech Monitor
