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Like your closets and drawers, your company’s CRM and customer databases suffer from disarray – cluttered
with outdated and unusable junk! Each year, 25-30% of
your customer data becomes stale, inaccurate, incomplete
or duplicate data. This causes wasted efforts and missed
opportunities, poor response, lost customers, decreased
brand value and undetected fraud. The only way to make
your data spark revenue, is to tidy up!